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Qihoo 360 Way: Customer Connection Strategies that Capture Value and Drive Growth from a Global Expert in Internet Security, The
Published by McGraw-Hill Companies
Succeed in the new Internet economy with lessons from one of China's premiere Internet thought veterans and his bestselling guide
Succeed in the new Internet economy with lessons from one of China's premier Internet thought veterans and his bestselling guide When author Zhou Hongyi's The Qihoo 360 Way hit the shelves in China, the book sold 100,000 copies in the first week and quickly became regarded as the No.1 Internet Thinking book in the market. In this new English edition, Zhou shares his Internet Thinking philosophy, showing you how your business, no matter the size, can create constant connectivity with your customers, adding value, beating competitors, and succeeding in the Internet Age. In addition to his thoughts on product conception, management, and future market trends, the author, known as the godfather of freemium, provides you with vivid examples of Internet entrepreneurship and practical advice on how traditional industries can not only face the problems inherent in new Internet technologies, but also thrive among them.
Preface: My Values Chapter 1: Welcome to the Internet Age Chapter 2: Internet+ Chapter 3: Users are of Ultimate Importance on the Internet Chapter 4: Disruptive Innovation Chapter 5: The Age of Free Chapter 6: Experience is King Chapter 7: Millions of Innovations Chapter 8: Advice to Start-up Companies Chapter 9: Advice to Makers of Products Index
Zhou Hongyi (Beijing, China) is the co-founder, CEO, and Chairman of Qihoo 360 Technology Co, Ltd, the largest Internet security company in China, focusing on antivirus software, web browsers, and mobile application stores.
Reviewer: Nicolas Levi
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