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Sales & marketing

Services Marketing: Text and Cases

Jauhari, Vinnie (Microsoft Corporation India Pvt. Ltd)
Dutta, Kirti (Professor of Marketing, Bajaj Institute of Management and Research)

978 0 19 945616 1
Publication date:
5 October 2017

Luxury Brands in China and India

Atwal, Glyn
Bryson, Douglas

978 1 137 54713 2
Publication date:
23 June 2017

Marketing in China and East Asia

Tse, David
Hung, Kineta
Schmitt, Bernd Herbert
Bello, Daniel C.

978 0 415 74963 3
Publication date:
15 December 2016

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